Category: Online Reputation Marketing

Here is a plain and straightforward definition of social listening– Social listening refers to the process of monitoring conversations or mentions of your brand over social media. Simply put, it is the process to find out what people are saying about your brand over social media channels. Let’s understand it with this simple example– Imagine… Continue reading Social Listening: Why Online Eavesdropping is good for Your Business?

In the first part of this “UX and SEO” series, you must have understood how they work together and why.  SEO and UX are both well-known elements in online marketing, but they are often viewed as separate entities and unrelated to each other. While SEO brings over 90% of all traffic from a search engine,… Continue reading UX and SEO: How to Make Them Work Together? PART 2

Let’s go back to the 90s. It was the time when getting on the desired website is the only achievement for most web surfers. Buffering or slow loading wasn’t the issue that could kill the user experience. After all, having the Internet in the first place was sufficient.  Fast-forwarding to 2010s, today’s online customer is… Continue reading UX and SEO: How They Work Together? PART 1

“What are they saying about you?” This question matters to any business greatly – it can either create them or destroy them. With the coming of New Year near, the online marketing world is making various predictions to help businesses grow efficiently in 2016. With the many different aspects of the online marketing, ONLINE REPUTATION… Continue reading The Best Online Reputation Management Strategy for 2016 – A Guide